Why Affordable Social Media Marketing is Important
The Average Salary for a Social Media Manager in the U.S. is $63,600.00 per year.
73% of consumers state that they have purchased a product or visited a place after seeing it on social media
90% of marketers have reported that their social media efforts have increased exposure
Small businesses that actively utilize social media experience a 3.3 times higher likelihood of expanding their customer base and revenue.
73% of marketers attest that it's more effective than traditional marketing methods.
Through targeted campaigns, consistent engagement, and compelling content, small businesses can build brand awareness, foster customer loyalty, and ultimately achieve substantial growth by harnessing the power of social media marketing.
Why Online Reviews and Reputation are Important
Online reviews and a company's online reputation are pivotal in establishing trust and relevancy with customers in today's digital age. Firstly, reviews serve as a transparent and authentic reflection of a company's products or services, providing potential customers with valuable insights from real users. Positive reviews act as endorsements, assuring potential buyers of a product's quality and a company's reliability. Conversely, negative reviews, if handled effectively, can showcase a company's commitment to customer satisfaction and willingness to address issues promptly.
Secondly, a strong online reputation reinforces a company's credibility and authority within its industry. It signals to customers that the company is not only established but also highly regarded by peers and patrons alike. In an era where consumers research extensively before making purchasing decisions, a positive online reputation is a powerful tool in driving customer engagement, loyalty, and ultimately, business success. Statistics underline this importance:
95% of people search for local businesses online
84% of people trust online reviews as much as a personal recommendation
91% of people read online reviews about local businesses
78% of consumers read two or more reviews before making a buying decision
73% of consumers think that reviews older than 3 months are not relevant
Google Reviews represent nearly 16% of SEO search standards, which help your local ranking
Online reviews and reputation management are indispensable in building trust and relevancy, as they help bridge the gap between businesses and their digitally savvy, discerning customers.